August is an exciting month in the horse show world from top European Championships to the Pan American Games to Pony Finals and more - the spotlight shines on equestrians and their equine athletes. With that in mind, we posed two questions to our horsetech experts on how technology is either changing or will change the way we compete. This month’s questions included: 1) How will technology change the way horse shows are governed? Will technology be seen as a help or will it be scrutinized for giving horse/rider an 'advantage'? 2) If you were a horse show producer - how would you leverage technology to help in providing a better experience?
What integrated ways (or disruptions) will technology change the horse world; please provide an example of what you are currently seeing, planning on offering with your product/service or hoping becomes available?
At The Tech Equestrian we know how important data is to any size business looking to advance their business with the aid of technology. Many of today’s tech enabled businesses are building a one-to-one relationship with their customers by customizing their offerings and experiences. And guess what? It’s getting easier for them to tailor their products & services because the digital footprint you leave every day is expansive and immediately brings to mind the sensitive topic of data privacy.
Let’s ask The Tech Equestrian Advisory Board their thoughts on the best way for tech savvy companies to value and respect their customer’s data and maximize it to expand their offerings – and you be the judge – do you think there is a data dilemma brewing or is it moving business solutions in the right direction?
From living across the street from a premier Quarter Horse ranch, McCloud Quarter Horses as a young boy in Minnesota to building his own Quarter Horse ranch as an adult, Patrick Husting, software developer, Internet entrepreneur and horseman is on a journey to give back to the horse world by introducing a full featured digital horse care and community app named The Equestrian. “I’ve had a very rewarding career with creating and building businesses in the tech space to now afford to live a balanced and horse-filled life,” said Husting in a recent phone interview with The Tech Equestrian.
