Welcome to the new normal. Technology is everywhere and effects everyone and everything. To keep up with the changes and information that impacts the equestrian world, I hope you will enjoy the stories, profiles and insights that this blog will feature. In addition, stay connected on social by joining my Twitter, Instagram and Facebook pages!
At The Tech Equestrian we know how important data is to any size business looking to advance their business with the aid of technology. Many of today’s tech enabled businesses are building a one-to-one relationship with their customers by customizing their offerings and experiences. And guess what? It’s getting easier for them to tailor their products & services because the digital footprint you leave every day is expansive and immediately brings to mind the sensitive topic of data privacy.
Let’s ask The Tech Equestrian Advisory Board their thoughts on the best way for tech savvy companies to value and respect their customer’s data and maximize it to expand their offerings – and you be the judge – do you think there is a data dilemma brewing or is it moving business solutions in the right direction?
2018 was full of new horse tech products and The Tech Equestrian was right there giving you first-hand information on the features, capabilities and advantages of each. As we experience the disruption of technology in our own consumer lives, the horse world is slowly waking up to the realities and possibilities technology can provide. For this year’s top ten blog posts - we looked at the highest page views to our site from each post to compile the top ten. From horse transportation to horse safety and performance wearables - these were some of the areas that interested you the most. If you haven’t had a chance to read, now is a great time to do so - a New Year is upon us and you don’t want to be left behind! Keep connected!
The technology world is constantly changing and with change comes questions and new ways of thinking. I’m happy to announce that in 2019, you will not be alone when it comes to questions and ideas about technology and how they impact you and your horse(s). Join me on a journey with our 2019 Advisory Board members who come from a host of backgrounds, expertise and experience and who have developed exciting products/services; apps; and wearables to help advance our equines health, performance and safety along with building an exciting new community of connected equestrians.
The Tech Equestrian recently caught up with Alexa Anthony, CEO of Magic AI Corporation and parent company to StableGuard™ to find out more about how their monitoring and alert digital system is transforming horse safety.